How do I write captions that get more comments?
THE SHORT ANSWER
Captions get comments when they ask one easy, specific question that people can answer in a few words. "Which one would you pick, 1 or 2?" works far better than "Thoughts?". Put the question in the first line, because the rest is hidden behind the more button. Share a clear opinion or a small personal detail so people have something to react to. Then reply to every early comment, which brings people back and encourages others to join in.
What to do
- 1End or open with one question, not three.
- 2Make it answerable in under five words.
- 3Give your own answer first to set the tone.
- 4Reply to comments in the first hour.
- 5Turn a good comment into your next video.
The common mistake
Writing "comment below" with nothing to respond to. People need a reason and an easy way in.
WHERE KLIK FITS
KLIK writes captions for you in the style you set, so you can ask it for a conversational tone and tweak the question before it goes out.